We control your public image and ensure your message reaches the right audiences through the right channels. From crafting your core message to producing compelling ads, we manage every aspect of your media presence.
We craft your compelling "stump speech" that resonates with voters and defines your campaign's core message. Our team develops memorable slogans, powerful talking points, and persuasive arguments for every campaign appearance. We ensure message consistency across all platforms while adapting content for different audiences—from town halls to major policy speeches.
Strategic purchasing of advertising space across TV, radio, cable, and streaming platforms (OTT). We negotiate the best rates, select optimal time slots based on your target demographics, and manage your media budget to maximize reach and frequency. Our buyers have relationships with stations nationwide and expertise in everything from local broadcast to national cable networks.
Full-service production of campaign commercials from concept to final cut. Our creative team writes scripts, scouts locations, directs shoots, and edits polished 30 and 60-second spots that move voters. We produce everything from biographical introductions to contrast ads, testimonials to issue-focused messaging. Every ad is tested with focus groups before airing to ensure maximum impact.
Our press team pitches compelling stories to journalists to generate "free" coverage in newspapers, TV news, and online outlets. We write press releases, organize press conferences, arrange editorial board meetings, and maintain relationships with key reporters. Strong earned media builds credibility and amplifies your paid advertising, often reaching voters who skip commercials.
Intensive coaching to prepare candidates for tough interviews, debates, and press conferences. We conduct mock interviews with aggressive questioning, teach techniques for staying on message under pressure, help develop confident body language, and provide strategies for handling hostile reporters. Our training has prepared candidates for everything from local radio shows to national television debates.